Vol. 2 No. 2 (2009)

View Vol. 2 No. 2 (2009)

Published: 2014-08-26

Editor's foreword

Editor's Foreword

Dominique Haughton
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Articles

Using Sunflower Plots and Classification Trees to Study Typeface Legibility

Edgar C. Merkle, Barbara S. Chaparro

92-98
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Combining Web Mining Techniques and Structural Equations Modeling for Measuring E-commerce Perceptions

Dax Jacobson, Ekin Pehlivan, Sonia Vilvovsky, Wilson Wong

99-108
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Living Standards of Vietnamese Provinces: a Kohonen Map

Phong Nguyen, Dominique Haughton, Irene Hudson

109-113
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A Comparison of Google and Yahoo: Which is More Cost Effective When Using Sponsored Links for Small Companies?

Kristin Kennedy, Bonnie Brayton Kennedy

114-119
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Estimating Determinants of Healthcare Utilisation: A Nonparametric Approach

Mncedisi Michael Willie

120-126
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Issues Matter: A Case Study of Factors Influencing Voting Choices

Robert B. Smith

127-146
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An Analysis of Profit and Customer Satisfaction in Consumer Finance

Chamont Wang, Mikhail Zhuravlev

147-156
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